What we do
New River provides strategic and market research for companies. What we do differently is focus on new research approaches to help clients improve performance. Since inception New River has developed and deployed a wide range of better research techniques to help clients.History
New River was started in 2001 by Roger Parker. He is a qualified Chartered Accountant with a BCom in Marketing and an MCom in International Business with first class honours; a decade of executive experience, and now a decade of research experience.In 2005, Roger was an individual finalist in the inaugural Vero Excellence in Business Support Awards; alongside Sir James Fletcher, Heather Douglas, and Alistair Thompson.
Clientele
New River works with a select group of clients including public companies, multinationals, larger private companies and media.Collaborative model
New River has one other director, and support staff; and works with a collaborative model of fieldwork companies and trusted consultants to enable bringing clients the latest research approaches that best fit what they need.Back to the top>
